Saturday, December 15, 2012

How to Write Effective Articles

Effective article writing is one of the keystones of a modern online business. There are no online businesses that do not have to deal with the concept in some manner. A company that does not create their own article submission campaigns will still be associated with articles written about their company or website through third-party reviewers. Writing effective articles becomes one of the most important aspects of any online endeavor that involves marketing, advertising, and earning an income. Those individuals who choose to actually write those articles can generate lots of money in both the short and long term phases. Ghost writers make a good short term income, while bloggers and similar freelance writers will make more in the long term on a per article basis.

There are a few tips to take under advisement when writing effective articles. Following these bits of advice will allow for maximized effectiveness and minimal frustration.


Do Not Over-Think the Subject Matter


The most important thing to remember about writing effective articles is that they are pointless without high reader comprehension. There is a tendency toward the usage high-end literary terms in many professionally written articles. The general thought process utilized is the belief that proper grammar and academic words are what make an article writer seem professional. The truth is that this can actually lessen the effectiveness of an article if the writer is not careful. Writing effective articles is foremost about relating information to the masses. The average man or woman on the street will not have a dictionary and thesaurus on-hand at all times. If your articles require the average citizen to need to visit online resources to understand the terminology used you will have failed the most basic test of writing effective articles.

Speak to your audience in easy-to-grasp terms. Writing effective articles often requires the writer to simply speak to their audience as though they were in the room with them. The only time that effective writing should not be simplistic is when writing about highly technical subjects that are meant to be reviewed by research scientists. If you speak to a wide audience it is best to use short concise sentences that utilize simple and easily related terms.


Use Unique Insights Mixed With General Knowledge 


It is important that any articles that you write are created utilizing well-known information mixed with unique insights. The well-known information provides a comfort zone, a means of relating directly with a targeted audience. However, the unique insights provide what can be considered 'killer content'. Writing effective articles becomes easier once this concept becomes well-balanced in your writing efforts. One example of this concept can be found under the blogging for dollars section on this site.


Don't Stress About Grammar and Spelling


Writing effective articles ultimately comes down to the capacity to relate to your audience. Proper spelling and grammar are important, but in all honesty it is not as important as many writers believe. If your audience is solely based in one country and in one language then grammar and spelling are absolutely important. However, if your audience is global in scope then your writing will look strange to some individuals no matter what you do. Examples of this fact include the word color. It can be seen in at least two forms on many sites and both are correct for their region. The word color is the same as colour and both are spelled correctly. The same can be true of the words blond and blonde, or tire and tyre. Make attempts to spell a word properly in at least one regional version of a language but don't stress about spelling beyond that point. Generally speaking, people are not bio-mechanically hardwired to read every letter of a word at first glance anyway. There is strong evidence that most people will read the word as an entirety and fill-in-the blanks according to context.

Grammar can be even more differentiated based on region. This leads to confusion at times and can cause articles to appear poorly written in comparison to one that is written by a native local writer. Focus on utilizing proper grammar for your home region only. Avoid utilizing local slang concepts when possible. Combine this with simple terms and concise sentences. This above all will allow for writing effective articles that most people can understand.

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